Built With Purpose

Arise Trading Co. is rooted in something deeper than gear.

In Acts 10:13, Peter is called to rise—to step into something greater. That same call exists today.

In Matthew 4:19 the Lord says, "Follow me, and I will make you fishers of men."

We believe that calling still stands.

This brand is for those who feel it—
the early mornings, the stillness, the pursuit…
and the quiet voice that calls to us and says:

"Go."

Who we are:

Welcome to our story. We are the Waddell family—Ethan, Felicia, and our five incredible children. Our life is a beautiful, busy blend of faith, family, and a deep-seated passion for the great outdoors.

Faith at the Center

Everything we do begins with our love for the Lord. Our faith is the foundation of our home and the compass that guides us as we navigate the joys and challenges of raising a large family. We strive to live with purpose, teaching our children the value of stewardship, gratitude, and the beauty of God's creation.

Family Traditions

Life with five kids is rarely quiet, but it is always full of heart. Whether we are gathered around the dinner table or heading out on a new adventure, family is our greatest blessing. We believe in the importance of being present with one another, building a legacy of hard work, and creating memories that will last for generations.

Driven by the Outdoors

When we aren't at home, you'll almost certainly find us in the woods or on the water. Hunting and fishing aren't just hobbies for us; they are a way of life that allows us to disconnect from the noise of the world and reconnect with what matters most. From the quiet of a deer stand at dawn to the excitement of a day spent on the water, these experiences shape who we are.

Our Mission

Through Arise Trading Co., we aim to share that passion with you. We believe that the best moments in life happen outside, and we are dedicated to providing the gear and expertise that help other families and sportsmen make the most of their time in the field.

Thank you for being a part of our journey. We look forward to helping you gear up for your next great adventure.